CNH Industrial, the parent company of New Holland, Case IH and Steyr, saw its net agricultural equipment sales fall by 27.5% to US$11.02 billion last year (US$15.20 billion in 2014). The concern blames the weakened global demand for tractors (-8%) and combines (-19%), when compared to 2014 levels. The largest drops were recorded in the important North American and Canadian markets where sales of 140hp+ tractors fell by 31% and combines 28%. The Latin American market was also well down; tractors (-27%) and combines (-39%). Closer to home, EMEA (Europe, Middle East, Africa) markets were down 7% for tractors and 7% for combines. Sales of agricultural equipment in North America and Canada are forecast to decline again this year, with the row crop sector down by as much as a 20%, while EMEA markets are expected to remain flat. Total 2015 net sales for CNH Industrial (includes construction, trucks and commercial vehicles and powertrain divisions) of US$25.91 billion are down 20.4% on 2014’s US$32.55 billion.