CNH stablemates Case IH and New Holland have announced the winners of their respective 2024 UK and Ireland dealer of the year awards. Overall winners are James Pryce Tractors (Case IH) and Lloyd (New Holland).

Presented at the two company’s annual dealer events at the Basildon tractor plant, Irish dealers of the year are Walmsley Tractors (Case IH) and M&S Machinery (New Holland).

Other Case IH dealer of the year awards went to J.G. Paxton & Sons (over 260 TIV best market share growth) and Ramsay & Jackson (under 260 TIV best market share growth), AL Agri (harvesting), Ernest Doe Power (telehandlers), Startin Tractors (precision farming), R.C. Dalgliesh (parts), Cotswold Farm Machinery (customer experience) and Pontesbury Tractors (data quality & sales app).

Other New Holland dealer of the year awards went to Agricar (medium dealer), T Alun Jones & Son (small dealer), Ravenhill (tractors), Russells (combines), Lloyd (hay and forage), Ernest Doe & Sons (telehandlers), Haynes Agricultural (precision farming), Agricar (implements and parts), Lloyd (construction equipment), and Rea Valley Tractors (customer experience).

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