Horsch has partnered with Case IH dealer Johnsons of Cheadle to provide its full range of cultivators, drills and sprayers to customers in Staffordshire.
Johnsons two branches (Cheadle and Eccleshall) comprise a staff 17 with five service engineers and serve distinctly different customer groups.
The Cheadle branch covers a predominately dairy area and Johnsons sales manager Les Bailey believes the 3.0m version of the Express power harrow range and the smaller models of the Maestro maize drill range will prove popular among local farmers.
“We like the strength, reliability and productivity that is associated with the Horsch brand and speaking with our customers, they are keen to have the brand too,” explains Mr Bailey.
Further south, the Eccleshall branch serves a large arable customer base. “We already supply and support flagship Case IH Axial-Flow combines and high horsepower tractors to big arable operations in this area,” continues Mr Bailey. “The larger trailed and self-propelled Leeb sprayers will be a great addition to the machines we can offer, as well as the high capacity cultivators and drills that Horsch produce.”
Picture: From left to right: Gareth Burgess (Horsch UK area manager), Mick Gallimore (sales), Phillippa Bourne (sales) and Les Bailey (sales manager).